Question
Download Solution PDFEPRG framework in International Business refers to
Answer (Detailed Solution Below)
Detailed Solution
Download Solution PDFEPRG framework in International Business refers to Ethnocentric. Polycentric. Regiocentric and Geocentric Orientations.
Hence Option2 is correct.
It is a framework created by Howard V Perlmuter and Wind and Douglas in 1969. It is designed to be used in the internationalization process of businesses and mainly addresses how companies view international management orientations.
Last updated on Jun 12, 2025
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